Shopify Academy
Build a store that ranks itself in 100 days
A day-by-day plan from setup to compounding traffic. Quick wins first, authority and AI proof last.
Days 1-10: lay the foundation that ranksThe first ten days decide everything after. Connect your tools, fix the structure, and capture a baseline before you touch a single keyword.Days 11-40: grab your quick winsNow you make things move. Fill your top collections, clear the worst technical issues, and push page-2 keywords up for fast, momentum-building gains.Days 41-80: make your traffic compoundQuick wins fade if you stop. Build content clusters, strengthen internal links, and optimise the feed and earn links, the work that compounds.Days 81-100: build authority and AI proofThe last stretch is trust: reviews, entities, GEO and digital PR that make Google rank you and AI recommend you, then proving it worked against your baseline.