Add your map, hours and phone the right way

A local visitor wants three things fast: where are you, are you open, and how do I reach you. Make any of them hard to find and they bounce to the competitor who didn't. These details are also signals Google and AI read to confirm you're a real, reachable business.

Contact details that are obvious and consistent

Put your phone number in the header as click-to-call, so a mobile visitor taps once and you're ringing. Show your address with an embedded Google map, and make sure the NAP on the page matches your profile and citations exactly. Consistency here reinforces everything you built in the citations chapter.

Hours that feed 'open now'

Show your opening hours clearly and mark them up in your schema, and keep special hours (holidays, closures) updated. 'Open now' is a filter and a ranking cue, an accurate, machine-readable set of hours can be the difference between showing up for a late-night search and missing it.