How
greworganic reach from 620 to 14,450 in a few months
A conversation withAndraz Selan
IndustrySass
Company SizeSmall business (>10 employees) Employees
A Powerful Manufacturing Platform That Was Hard to Discover Online
Mestric is a manufacturing software platform developed by Infotrend, designed to help factories monitor production performance and improve operational efficiency. The platform functions as a Manufacturing Execution System (MES), giving teams real-time visibility into machines, production output, downtime, and operational metrics across the factory floor.
Despite building a powerful operational tool for manufacturers, visibility remained a challenge. Like many specialized SaaS platforms in industrial markets, the product existed in a niche category where potential customers actively search for solutions online—but reaching those users requires strong organic visibility.

How BabyLoveGrowth Helped Strengthen Online Visibility
Mestric (by Infotrend), implemented BabyLoveGrowth to strengthen its organic visibility without increasing operational workload. Instead of relying on fragmented SEO tools or manual outreach campaigns, the platform provided an automated system that continuously improved key visibility signals in the background.
Through BabyLoveGrowth’s infrastructure, Mestric (by Infotrend) benefited from ongoing improvements across multiple discovery channels. Features such as automated content generation, technical site audits, and community-driven engagement signals helped strengthen the platform’s presence online. These improvements accumulated over time and began translating into measurable increases in organic reach and visibility.
Organic Reach Increased More Than 20×
Following the implementation of BabyLoveGrowth, Mestric (by Infotrend) began seeing measurable improvements in its organic performance.
According to the information shared by Andraz Selan, the platform’s organic reach increased from 620 to 14,450, representing more than a 20× increase in reach. The analytics also showed a clear upward trajectory, indicating that the platform’s visibility continued to grow as these signals strengthened.


"Using BabyLoveGrowth, we achieved very strong and measurable organic growth in a short period of time. The clear upward trajectory in our analytics continues to improve our visibility and inbound demand."

~ Andraz Selan,
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